IS Elite Asia (ISEA) was formed to create productive partnerships between federations, industries and Asian entrepreneurs in promoting a unique retail and franchise opportunities in this region.
At the helm of Dato’ Dr. Chin See Keat, better known as the founder of England Optical Group (EOG) and recently the Asean Retail-Chain Franchise Federation (ARFF), ISEA was set-up to take up the Government’s call in fostering entrepreneurial potential amongst Malaysians while nurturing retail and franchise industries to another level.
ISEA has recently introduced an entrepreneur program called ‘Innovative Synergy Entrepreneur Program (IS)’ fully endorsed by ARFF in partnership with EOG and I Synergy Universal Sdn Bhd (ISU). EOG will be the first to participate as a franchise avenue in this program providing aspiring entrepreneurs an opportunity to become a Business Associates of EOG, trained and certified as a member of the optical industry. ISU on the other hand, has been appointed as the exclusive marketing arm in promoting IS in Malaysia and across the region.
ISEA provides a full-fledge mobile retail and franchise entrepreneurship experience, a business idea solutions services, an advanced e-reward technology and a centre of retail expansion.
ISEA is led by Lawrence Teo as the CEO and backed by a competent team in ensuring the expansion of ISEA into other retail and franchise industries of different categories in the very near future.
I•S is a revolutionised business idea launched to provide aid and opportunity for entrepreneurs in this region by introducing a workable links between industries and individuals.
The word ‘innovative’ presents the meaning of ‘ahead of times, favoring or promoting progress, being or producing something like nothing done or experienced or created before’
'The basis is the business concept is introducing and producing a fresh, unusual, original and being the first of its’ kind in the industry.
Synergy‘ on the other hand means, “The interaction of two or more agents or forces so that their combined effect is greater than the sum of their individual effects”.
Both Innovative and Synergy put together simply means an integrative collaboration between few parties providing support and unique business idea with the same objectives to the same group of individuals.
I•S is a mobile future business entrepreneurship opportunity and a business incentives working in combination with a highly respected corporations, equipped with advanced technology system and highly rewarding.
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